Corporate Management Services

Conference & Seminars

CONFERENCES & SEMINARS

Whether it's an Annual General Meeting (AGM), Seminars, Conferences or Townhall Meetings, our dynamic production & creative departments, have the expertise in conceptualizing, planning, organizing and executing such events with highest standards of quality and precision.

We, at Idea Waley, strive to achieve the highest standards of deliverance at all our events. To achieve this we draw from the strength of our extensive contact base at some of India's finest ground handling and event infrastructure partners.

We take pride in being a one-stop-agency to meet all our clients' needs and requirements when it comes to planning, organizing and executing all their meetings be it on a monthly, quarterly or annual basis.

At Idea Waley, we handle and take responsibility for the following areas of the event:



  • Budget Preparation & Allocation
  • Venue Selection & Hiring
  • Venue Layout Designing
  • Procuring necessary licenses
  • Sourcing Event Infrastructure
  • Event Production: Infrastructure & Equipment Set-up
  • Exhibits & Booth Handling
  • Promotion
    • Outdoor Advertising
    • Relevant Magazine Advertising
    • Newspaper Advertising
    • Radio Promotions
  • Press Coverage
  • Social Media Promotion: Facebook, Twitter, LinkedIn & other SMM channels
  • Local event listings, Conference Calendars & Relevant Blogs & Directories
  • Creative's Design and Printing:
    • Standees, Signages and Banners
    • Stage and Booth Backdrops
    • Badges, Agenda Sheet, Venue Maps, Etc
    • Event Leaflet & Event Brochures
    • Creatives for Advertisements
  • Man-Power Sourcing:
    • Emcees
    • Hostesses and Ushers
    • Receptionists
    • Event Crew/Support Staff
    • Photographers and Videographers
  • Entertainment Sourcing:
    • Dance Troupes
    • Solo and Group Singers
    • Instrumental Live Bands/Musicians
    • Children Entertainers – Magicians, Juggles, etc
  • F&B Catering
  • Security Sourcing
  • Onsite Registration and Entry Management
  • Transport: On-ground Transportation & Overseas travel bookings

Corporate Celebrations

CONFERENCES & SEMINARS

Whether it's an Annual General Meeting (AGM), Seminars, Conferences or Townhall Meetings, our dynamic production & creative departments, have the expertise in conceptualizing, planning, organizing and executing such events with highest standards of quality and precision.

We, at Idea Waley, strive to achieve the highest standards of deliverance at all our events. To achieve this we draw from the strength of our extensive contact base at some of India's finest ground handling and event infrastructure partners.

We take pride in being a one-stop-agency to meet all our clients' needs and requirements when it comes to planning, organizing and executing all their meetings be it on a monthly, quarterly or annual basis.

At Idea Waley, we handle and take responsibility for the following areas of the event:



  • Budget Preparation & Allocation
  • Venue Selection & Hiring
  • Venue Layout Designing
  • Procuring necessary licenses
  • Sourcing Event Infrastructure
  • Event Production: Infrastructure & Equipment Set-up
  • Exhibits & Booth Handling
  • Promotion
    • Outdoor Advertising
    • Relevant Magazine Advertising
    • Newspaper Advertising
    • Radio Promotions
  • Press Coverage
  • Social Media Promotion: Facebook, Twitter, LinkedIn & other SMM channels
  • Local event listings, Conference Calendars & Relevant Blogs & Directories
  • Creative's Design and Printing:
    • Standees, Signages and Banners
    • Stage and Booth Backdrops
    • Badges, Agenda Sheet, Venue Maps, Etc
    • Event Leaflet & Event Brochures
    • Creatives for Advertisements
  • Man-Power Sourcing:
    • Emcees
    • Hostesses and Ushers
    • Receptionists
    • Event Crew/Support Staff
    • Photographers and Videographers
  • Entertainment Sourcing:
    • Dance Troupes
    • Solo and Group Singers
    • Instrumental Live Bands/Musicians
    • Children Entertainers – Magicians, Juggles, etc
  • F&B Catering
  • Security Sourcing
  • Onsite Registration and Entry Management
  • Transport: On-ground Transportation & Overseas travel bookings

Corporate Team Outings/Offsites

Corporate Team Outings/Offsites

Dedicate one day in the honour of all those hard working men and women who spend countless hours laboring away at their desks to make your organization what it is.

Get them out of their daily routine, to a day of fun, frolic, laughter and sublime satisfaction.

We offer:



  • A Themed Company Offsites.
  • Customized Team Building Activities.
  • Customized Outbound Training Programs.
  • Customized prizes for activity winners.


Unique team building activities we expertise in:

Orchestral Circle: A unique activity conceptualized by Idea Waley, which focuses on developing team-work, coordination & appreciation which in turn boosts employee satisfaction, workplace productivity and team morale.



Xtreme Sports: There is nothing that gets a team together like a sport which gets your adrenaline pumping.



Paintball competitions, Zorbing races, Kayaking sprints, Bmx circuits, Go-Karting Races and many more thrilling activities which will not only give your employees a break from the usual but also give that much needed rush to keep their adrenaline pumping and ensure a day well spent.



We also provide tailor-made offsite event solutions as per your needs and requirements. So if you have anything special in mind for your company and its employees, let us know, and we will ensure that it is delivered for you.



If you don't have an idea up your sleeve, just give us a shout out and we will help you come up with one!



Whatever the need be, we are here to plan and organize a day which is going to be remembered by you and your employees for years to come. A day filled with blithesome and entertainment for all.

CSR Events

CSR EVENTS

Often we find that the brands that are the most economically prosperous are also the ones most socially active. This is because in today's corporate scenario, it is no longer enough for a business to focus solely on profit. It is essential for an organization to care for the environment, be respectful of the society in which if functions and show that along with the economic development, it is capable of contributing also to human, social and environmental development.

The value of goodwill that can be generated from such acts of social responsibility cannot be overstated and the best part is you can take advantage of all that, while we do the work for you.

We specialize in organizing:



  • Social Awareness Campaigns
  • Fund Raiser Events
  • Charity Events


In our experience, a great event is constructed around the harmonious integration of a great idea and a solid execution.

If you have an idea and are looking for someone to help execute the entire show, we can assure the success of your event by providing a reliable and efficient platform.





At Idea Waley, we handle and take responsibility for the following areas of the event:



  • Budget Preparation & Allocation
  • Venue Selection & Hiring
  • Venue Layout Designing
  • Procuring necessary licenses
  • Sourcing Event Infrastructure
  • Event Production: Infrastructure & Equipment Set-up
  • Exhibits & Booth Handling
  • Promotion
    • Outdoor Advertising
    • Relevant Magazine Advertising
    • Newspaper Advertising
    • Radio Promotions
  • Press Coverage
  • Social Media Promotion: Facebook, Twitter, LinkedIn & other SMM channels
  • Local event listings, Conference Calendars & Relevant Blogs & Directories
  • Creative's Design and Printing:
    • Standees, Signages and Banners
    • Stage and Booth Backdrops
    • Badges, Agenda Sheet, Venue Maps, Etc
    • Event Leaflet & Event Brochures
    • Creatives for Advertisements
  • Man-Power Sourcing:
    • Emcees
    • Hostesses and Ushers
    • Receptionists
    • Event Crew/Support Staff
    • Photographers and Videographers
  • Entertainment Sourcing:
    • Dance Troupes
    • Solo and Group Singers
    • Instrumental Live Bands/Musicians
    • Children Entertainers – Magicians, Juggles, etc
  • F&B Catering
  • Security Sourcing
  • Onsite Registration and Entry Management
  • Transport: On-ground Transportation & Overseas travel bookings

Formal Celebrations

FORMAL CELEBRATIONS

We are aware of how hard your employees work year round; leaving absolutely nothing behind to further the interests of your company. We are also aware of how grateful you are of these efforts of theirs, which is precisely why when it is your chance to shine the spotlight on them you would want to leave no stone unturned.

At Idea Waley, We plan and organize for the following:



  • Milestone Events
  • Awards & Recognition Events
  • Felicitation Programs


With superior in-house production capabilities, we can organize and deliver such ceremonies with remarkable quality. We take into account every detail that goes into setting up such functions with a keen eye and attention to detail in order to ensure that the event goes on as planned.



At Idea Waley, we handle and take responsibility for the following areas of the event:



  • Budget Preparation & Allocation
  • Venue Selection & Hiring
  • Venue Layout Designing
  • Procuring necessary licenses
  • Sourcing Event Infrastructure
  • Event Production: Infrastructure & Equipment Set-up
  • Exhibits & Booth Handling
  • Promotion
    • Outdoor Advertising
    • Relevant Magazine Advertising
    • Newspaper Advertising
    • Radio Promotions
  • Press Coverage
  • Social Media Promotion: Facebook, Twitter, LinkedIn & other SMM channels
  • Local event listings, Conference Calendars & Relevant Blogs & Directories
  • Creative's Design and Printing:
    • Standees, Signages and Banners
    • Stage and Booth Backdrops
    • Badges, Agenda Sheet, Venue Maps, Etc
    • Event Leaflet & Event Brochures
    • Creatives for Advertisements
  • Man-Power Sourcing:
    • Emcees
    • Hostesses and Ushers
    • Receptionists
    • Event Crew/Support Staff
    • Photographers and Videographers
  • Entertainment Sourcing:
    • Dance Troupes
    • Solo and Group Singers
    • Instrumental Live Bands/Musicians
    • Children Entertainers – Magicians, Juggles, etc
  • F&B Catering
  • Security Sourcing
  • Onsite Registration and Entry Management
  • Transport: On-ground Transportation & Overseas travel bookings

Launch Events

LAUNCH EVENTS

When you really need your new product or service to take off, soar for the skies and find a place among the beloved stars, you need a good rocket, adequate fuel and most importantly a great Launch Pad.

"The Launch Pad" – Idea Waley very own conceptualized strategy to create the right amount of buzz around the launch of your new product, service, facility or showroom, so as to attract the right attention, interest and curiosity in the right minds, i.e. - Potential Clients!

We act as your go-to Launch Pad and provide end-to-end solutions in order to create the right amount of buzz as your new born invention prepares to set foot in this world. We rely on several Pre-Launch, Launch & Post-launch tactics to get your target community talking about your new invention.

We specialize in:



  • Product Launches
  • Service Launches
  • New Showroom/Outlet Launches


At Idea Waley, we handle and take responsibility for the following areas of the event:



  • Budget Preparation & Allocation
  • Venue Selection & Hiring
  • Venue Layout Designing
  • Procuring necessary licenses
  • Sourcing Event Infrastructure
  • Event Production: Infrastructure & Equipment Set-up
  • Exhibits & Booth Handling
  • Promotion
    • Outdoor Advertising
    • Relevant Magazine Advertising
    • Newspaper Advertising
    • Radio Promotions
  • Press Coverage
  • Social Media Promotion: Facebook, Twitter, LinkedIn & other SMM channels
  • Local event listings, Conference Calendars & Relevant Blogs & Directories
  • Creative's Design and Printing:
    • Standees, Signages and Banners
    • Stage and Booth Backdrops
    • Badges, Agenda Sheet, Venue Maps, Etc
    • Event Leaflet & Event Brochures
    • Creatives for Advertisements
  • Man-Power Sourcing:
    • Emcees
    • Hostesses and Ushers
    • Receptionists
    • Event Crew/Support Staff
    • Photographers and Videographers
  • Entertainment Sourcing:
    • Dance Troupes
    • Solo and Group Singers
    • Instrumental Live Bands/Musicians
    • Children Entertainers – Magicians, Juggles, etc
  • F&B Catering
  • Security Sourcing
  • Onsite Registration and Entry Management
  • Transport: On-ground Transportation & Overseas travel bookings

Marketing Events

MARKETING EVENTS

It's crucial for every business of all types and sizes to retain as well as find new and potential buyers, sellers or dealers. In this current day and age of cutthroat competition, finding loyal customers to help improve growth of your business is a crucial factor.

We understand this and offer a wide range of solutions for such type of events.

We specialize in:



  • Sales Kick Off Meets
  • Dealer Meets
  • Customer Meets
  • Partner Meets
  • Press Conference Sets


At Idea Waley, we handle and take responsibility for the following areas of the event:



  • Budget Preparation & Allocation
  • Venue Selection & Hiring
  • Venue Layout Designing
  • Procuring necessary licenses
  • Sourcing Event Infrastructure
  • Event Production: Infrastructure & Equipment Set-up
  • Exhibits & Booth Handling
  • Promotion
    • Outdoor Advertising
    • Relevant Magazine Advertising
    • Newspaper Advertising
    • Radio Promotions
  • Press Coverage
  • Social Media Promotion: Facebook, Twitter, LinkedIn & other SMM channels
  • Local event listings, Conference Calendars & Relevant Blogs & Directories
  • Creative's Design and Printing:
    • Standees, Signages and Banners
    • Stage and Booth Backdrops
    • Badges, Agenda Sheet, Venue Maps, Etc
    • Event Leaflet & Event Brochures
    • Creatives for Advertisements
  • Man-Power Sourcing:
    • Emcees
    • Hostesses and Ushers
    • Receptionists
    • Event Crew/Support Staff
    • Photographers and Videographers
  • Entertainment Sourcing:
    • Dance Troupes
    • Solo and Group Singers
    • Instrumental Live Bands/Musicians
    • Children Entertainers – Magicians, Juggles, etc
  • F&B Catering
  • Security Sourcing
  • Onsite Registration and Entry Management
  • Transport: On-ground Transportation & Overseas travel bookings

M.I.C.E. Events

M.I.C.E EVENTS

Every so often, a company finds itself in a position where it finds the need to delegate the nitty-gritty's of an event so that it may focus on the bigger picture. We are happy to help.

We execute Meetings, Incentives, Conferences, Exhibitions and events of a similar nature with surgical precision and unparalleled attention to detail.

We, at Idea Waley, strive to achieve the highest standards of deliverance at all our events. To achieve this we draw from the strength of our extensive contact base at some of India's finest ground handling and event infrastructure partners.

Incentive Travels:



Incentive travel or tourism is usually undertaken as a type of reward program given by a company or institution to an employee or a team for targets met or exceeded, or for a job well done. Such travels are usually on leisure and for the purpose of relaxation and entertainment. For more information please click here to view our Destination Management page.



At Idea Waley, we handle and take responsibility for the following areas of the event:



  • Budget Preparation & Allocation
  • Venue Selection & Hiring
  • Venue Layout Designing
  • Procuring necessary licenses
  • Sourcing Event Infrastructure
  • Event Production: Infrastructure & Equipment Set-up
  • Exhibits & Booth Handling
  • Promotion
    • Outdoor Advertising
    • Relevant Magazine Advertising
    • Newspaper Advertising
    • Radio Promotions
  • Press Coverage
  • Social Media Promotion: Facebook, Twitter, LinkedIn & other SMM channels
  • Local event listings, Conference Calendars & Relevant Blogs & Directories
  • Creative's Design and Printing:
    • Standees, Signages and Banners
    • Stage and Booth Backdrops
    • Badges, Agenda Sheet, Venue Maps, Etc
    • Event Leaflet & Event Brochures
    • Creatives for Advertisements
  • Man-Power Sourcing:
    • Emcees
    • Hostesses and Ushers
    • Receptionists
    • Event Crew/Support Staff
    • Photographers and Videographers
  • Entertainment Sourcing:
    • Dance Troupes
    • Solo and Group Singers
    • Instrumental Live Bands/Musicians
    • Children Entertainers – Magicians, Juggles, etc
  • F&B Catering
  • Security Sourcing
  • Onsite Registration and Entry Management
  • Transport: On-ground Transportation & Overseas travel bookings

Special Events

SPECIAL EVENTS

Other than the usual array of corporate related events, we offer solutions that veer off the beaten track. We understand that every now and again there arises the need to undertake an event that is "special", with its own set of special needs and requirements and yet, to be executed with the same degree of precision and professionalism.

We offer a unique set of special events that cater to the necessities of organizations looking to execute events with a little more flavor.

We have the ability to completely customize an event along the lines of your unique idea. Just contact us and share your idea and allow us to put the nuts and bolts together.



We specialize in organizing:



  • Golf Events
  • College Fests
  • Fashion Shows
  • Sports Tournaments
  • Club/Pub Promotions


At Idea Waley, we handle and take responsibility for the following areas of the event:



  • Budget Preparation & Allocation
  • Venue Selection & Hiring
  • Venue Layout Designing
  • Procuring necessary licenses
  • Sourcing Event Infrastructure
  • Event Production: Infrastructure & Equipment Set-up
  • Exhibits & Booth Handling
  • Promotion
    • Outdoor Advertising
    • Relevant Magazine Advertising
    • Newspaper Advertising
    • Radio Promotions
  • Press Coverage
  • Social Media Promotion: Facebook, Twitter, LinkedIn & other SMM channels
  • Local event listings, Conference Calendars & Relevant Blogs & Directories
  • Creative's Design and Printing:
    • Standees, Signages and Banners
    • Stage and Booth Backdrops
    • Badges, Agenda Sheet, Venue Maps, Etc
    • Event Leaflet & Event Brochures
    • Creatives for Advertisements
  • Man-Power Sourcing:
    • Emcees
    • Hostesses and Ushers
    • Receptionists
    • Event Crew/Support Staff
    • Photographers and Videographers
  • Entertainment Sourcing:
    • Dance Troupes
    • Solo and Group Singers
    • Instrumental Live Bands/Musicians
    • Children Entertainers – Magicians, Juggles, etc
  • F&B Catering
  • Security Sourcing
  • Onsite Registration and Entry Management
  • Transport: On-ground Transportation & Overseas travel bookings


OFFICE OFFICE
 

Corporate Gifting Solutions

Corporate Gifting Solutions

It's not how much we give but how much love we put into giving.

We can create and customize prizes according to an idea or theme that you have in mind.

We have customized prizes and memento solutions for:



  • Corporate Functions
  • Conferences and Seminars
  • Team Outings
  • Annual Days
  • Sports Events
  • College Fests


Please get in touch for specific requirements:

info@ideawaley.com

Destination Management

DESTINATION MANAGEMENT

Good companies are those that can get the job done within the walls of the organization. Great companies are those that understand that sometimes, the best work comes as a result of breaking those walls down.

Every so often, there arises a need to change pace and scenery to really boost company morale and our destination management services offer you that opportunity without having to do anything as dramatic as bringing down the company walls.

We also understand the varying needs and requirements of various persons and organizations and therefore provide customized travel solutions, which are tailor-made to suit the travel and entertainment styles and preferences of our clients. Your trip is personalized to your preference in order to make it a unique and memorable experience for you.

Be it a domestic trip to the high-energy beaches of Goa or an overseas trip to the snow-capped peaks of the Alps, we assure you a holiday to remember. We also have some of the best domestic & overseas travel and accommodation tie-ups, which suit varying budgets. Be it a safe & affordable Studio Apartment in Rio, Brazil or a luxurious 5-Star Hotel in Singapore, we strive to make memorable trips regardless of your budget.

So, if you have a travel requirement in mind for either solo or group bookings, you can contact us and we will be happy to chalk out your entire trip right from the moment you board till when you wave us goodbye.

At Idea Waley Events, we handle and take responsibility for the following areas:



  • Budget Preparation & Allocation
  • Travel Arrangements: Flight/Rail/Bus Transfers & On ground transport
  • Accommodation Sourcing & Booking
  • Customized Sight Seeing Packages & Tours
  • Customized Entertainment & Adventure Packages
  • 24/7 Travel Guide


To know more please contact:

travel@sixdegreenetworks.com

Logistics Management

Logistics Management

We provide end to end transport solutions for events of various types and magnitudes.

With our highly well established contacts in the transport sector we can not only assure quality service, but also the best value for your money.

Transport/Logistics Solutions Include:



  • Ac/Non Ac Bus Transport for Team Outings
  • On Ground Transportation (Hatchbacks, Sedans, SUVs, Luxury Vehicles)
  • Station (Airport/Railway/Bus) Pick-ups and Drops
  • 24 Hours Car Hire
  • Flight/Train/Bookings Bookings – Inter-State and International
 

Manpower Services

MANPOWER SERVICES

We provide manpower for different size, types and magnitude of events.

All the manpower we provide are skilled, due to their vast experienced in this line of work.

All our manpower have either finished or pursuing their graduate courses in streams such as Engineering, Commerce, Hotel Management, etc from some of the finest colleges/universities in the country. Hence their skill set, attitude, behavior, dedication and commitment to work on site are second to none.

The manpower we provide possess the unique skill set of being able to communicate in different languages. Their grasp on English and local languages helps them be more productive at the job they are assigned.

Apart from regular manpower/support staff, we also provide various professional entertainers. The roster of entertainers we maintain ensures it can fit varying budgets and requirements.

Below are a few mentions of the different kinds of manpower we provide:



  • Support Staff/Event Crew.
  • Emcees: Male & Female with varying experience levels.
  • Promoters: Male & Female with varying experience levels.
  • Hostesses and Ushers.
  • Photographer and Videographers.
  • Event Coordinators/Managers.
  • Performers & Entertainers:
    • Bands: Instrumental Bands, Jazz/Blues Bands, Indian Classical Bands, Rock Bands
    • Singers: Group/Solo Singers, Duet Singers, Indian Classical Singers, Bollywood Singers, English/Pop Singers, Karaoke Specialists.
    • Dance Troupes: Russian Dancers, Salsa Dancers, Solo Dancers, Fire Dancers, Belly Dancers.
    • Stand up comedians
    • DJ's: EDM DJ's, Bollywood DJ's, Retro Music DJ's.
  • Artists:
    • Sand Artists
    • Tattoo Artists
    • Face Painters
    • Caricature Artists
    • Balloon Modeling
    • Magicians
    • Stilt Walkers
    • Jugglers
    • Game Hosts
    • Manpower for Human Billboard/Look Walkers


We provide the above manpower directly to clients or to event manager's aswell.

We follow a strict payment policy of PO + 50% Advance before the date of the event, in order to be able to cater to any of your manpower needs and requirements.

Profiles of Emcees, Promoters and Entertainers cannot be shared until a formal PO is raised from clients end.

To know more please contact info@ideawaley.com



Brand Activation
 
 

Brand Activation

Brand Activation

Gone are the times when a company's good work was its own reward.

In today's cut-throat scenario, good work demands a flamboyant display, widespread appreciation and a good deal of shouting from rooftops. Unfortunately, since rooftops can be a dangerous place for most, the experts i.e. Idea Waley are here to help.

We help plan, conceptualize and develop a platform through which you can generate awareness about your business venture. In short, ensure that your brand reaches the eyes and ears of the public, and we capture their attention so that you may capture their imagination!

We specialize in:



  • Product Launches and Promotions: We provide a wide range of marketing avenues and techniques for all types of products from Consumer Products and Shopping Products to Specialty Products & Business Products. Each client is offered different promotion and marketing techniques based on their specific needs and objectives and their allotted budgets.
  • Service Launches and Promotions: We provide a wide range of marketing avenues and techniques for all types of services from Insurance companies, Hospitality industry, Household Services, Banking companies, etc. Each client is offered different promotion and marketing techniques based on their specific needs and objectives and their allotted budgets.
  • New Showroom/Outlet Launches: We provide a wide range of Showroom Launches & Showroom Promotions solutions to showrooms/outlets of varying types and sizes from Fast Food Outlets to High-End automobile showrooms.
  • Brand Activation: for new and existing Outlets/Franchises/Businesses. Brand promotions can be carried out in the following areas depending on your target audience:
    • Malls
    • Tech-Parks
    • Apartments and Gated Communities
    • Schools and Colleges
    • Commercial Establishments
  • BTL Advertising: for new and existing Outlets/Franchises/Businesses. BTL Advertising can be carried out in the following avenues depending on your target audience:
    • Newspaper Insertion
    • Leaflet Distribution
    • Mobile Van/Billboards
    • Canter Promotions
  • OOH Advertising: for new and existing Outlets/Franchises/Businesses. Please refer our OOH Advertising page to know more.


We undertake promotions of the following types of Industries/Businesses:

  • F&B Sector:
    • Fast Food Franchises
    • Restaurants & Cafes
    • Hotels
    • Pubs/Clubs
  • Automobile Sector:
    • Showrooms Launches
    • Showroom Promotions
    • Specific Vehicle Promotions
  • Real Estate Sector:
    • Upcoming Apartments Projects
    • Completed Apartment Projects
  • Banking Sector:
    • Outlet Launch
    • Outlet Promotion
    • Cross Promotions with Automobile Showrooms, Upcoming Apartments, etc.
  • Household Services:
    • Laundry Services
    • Food Delivery Services
    • Pet Care Services
    • Furniture Stores
    • Consumer Products
  • Online Companies:
    • On Ground Activations in Malls, TechParks, Colleges etc depending on your target audience.
    • BTL Advertising through Newspaper Insertions, Leaflet Distribution, Gate Signages, etc.
    • OOH Advertising. Please refer our OOH Advertising page to know more.


Experiental Marketing
 
 

Experiental Marketing

EXPERIENTIAL MARKETING

Experiential marketing is a form of advertising that focuses primarily on helping consumers experience a brand.

While traditional advertising (radio, print, television) verbally and visually communicates the brand and product benefits, experiential marketing tries to immerse the consumers within the product by engaging as many other human senses as possible. In this way, experiential marketing can encompass a variety of other marketing strategies from individual sampling to large-scale guerrilla marketing.

In the end, the goal of experiential marketing is to form a memorable and emotional connection between the consumer and the brand so that it may generate customer loyalty and influence purchase decision.

Brands utilize a variety of marketing strategies in order to achieve this emotional connection with their consumers. When it comes to which marketing strategies to use, it depends more on how they are used, the target demographic of the product, and the emotion that the brand wants to associate with itself.



OOH Advertising
 
 

OOH Advertising

OOH Advertising

Out-Of-Home Advertising (OOH) or Outdoor Advertising is essentially any type of advertising that reaches the consumer while he or she is outside their home. This medium is in contrast with broadcast, print and internet advertising.

Out-of-home refers to dynamic media distributed across placed-based networks in venues including, but not limited to: cafes, bars, restaurants, health clubs, colleges, arenas, petrol bunks and public spaces.

At Idea Waleys Networks, we provide several OOH Advertising solutions to our clientele for varying budgets and according to their specific needs and requirements.

At Idea Waley Events we offer the following OOH Advertising solutions:



  • Billboards
  • Road Medians
  • Lamp Post Banner Advertising
  • Advertising on Auto Rickshaws
  • Advertising on Taxi/Cabs
  • Advertising in Metro Rails and Metro Stations
  • Advertising on local buses: Parisaravahini, Big 10, Suvarna & Volvo Bus (Inside and Outside Advertising)
  • Bus Shelter Advertising
  • Mobile Billboard Vans
  • Roadshow Canters
  • Bench Advertising (Benches on footpaths)
  • Premier Panels & Premier Squares
  • Advertising on Teardrop flags, Toblerone Banners, Kiosks, etc
  • Wallscapes in Malls
  • Digital Signage's
  • Point-of-sale Display in Malls, Grocery stores & Departmental Stores
  • Walking Billboards/iWalkers
  • Advertising in Restaurants Clubs Cafes & Hotels
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